Didnt know what to do and are trying to fill a perceived 'gap' in the market.
That makes them manufactured in my book.
Wikipedia
The promoter, performer and guitarist Monster Bobby formed the group with the intention of reviving the traditional Phil Spector pop sound and giving it a modern...
Which before Man Utd dominance was Liverpool in the 80s. And the same thing, no penalties given, winning the league every year, souness a right **** etc etc
Also its something to do with lighting as well according to goodgle so its very apt because obviously Sporting Goods will need to be illuminated.
So when are the fictures out.