Wasn't there a similar situation last year, when the Albion had to choose what allocation of seats they wanted at Manure? I am not totally sure but think that had we gone for the upper allocation and then not sold them, we would have been billed anyway. Is this why clubs open up certain sections only initially, so as to sell that lot first and then move down, so to speak, rather than hand over an entire area, only for it to be possibly half-filled, and lose revenue, as they cannot then sell to home fans? Perhaps someone who genuinely knows can help.
Definitely the case in the prem. Previously detailed by PB in one of his lengthy missives shared on here.
Definitely not quite the same for cups though.