Alex Alex Dawson oo! oo!
Primary data is fact
Can't see anything in their code that would apply but that sort of 'journalism' just really hacks me off. They should mark it as an advert.
Complaints about this (ie it's advertising a licensed medicinal product) should be addressed to:
1) The PAGB (Proprietary Association of Great Britain) who are the Trade Association for OTC Pharmaceutical Companies and have a pre-approval process for all members' product advertising. Reckitt Benkinser, Nuromol's marketing authorisation holder, are PAGB members.
2) The Advertising Section of the MHRA (Medical and Health Porducts Regulatory Agency) who are responsible for the licensing of Medicinal Products (OTC & POM), Devices and Herbal Products in the UK.