Easy 10
Brain dead MUG SHEEP
I want to shelter against the elements tomorrow at Withdean in Lord B's vast underpants. I'm sure I'll be safe and warm.
Interestingly (for me, anyway), I was standing at a bus stop in central Brighton this afternoon. After a pleasant chat with young Mr Mendoza, I took to musing about an issue that had pre-occupied me for twenty-odd years of my career as a public transport planner.
Way back in the 1980s, all us professionals said that the way for bus ticketing to develop was to eliminate cash transactions on the vehicle. This would cut queuing times, speed up travel and make it much more attractive to use public transport. More people would then want to use buses.
"Oh no, it can't be done" was the gloomy prognostication of many. "People WANT to be able to turn up and just pay cash for their ticket".
This afternoon, outside Marks and Spencers, I counted 25 people boarding the number 12 bus to Newhaven and Eastbourne. Precisely TWO passengers bought a ticket. Everyone else had a quick and easy CASHLESS encounter with the bus driver. The bus was loaded very quickly - exactly as, back in the eighties, we only dreamt might be possible.
And bus ridership in Brighton has increased by 30 per cent in the last five years.
Cashless ticketing at a modern football stadium IS the way to go.
If you are talking to your cash-obsessed mates at 12 noon, why can't they give YOU their cash and get YOU to use YOUR mobile phone or smart card to order them a ticket? You can then sit next to them.
This is BETTER than any queue at the gate system for an all-seater ground.
About 18 months ago I managed to get to see Atletico Madrid -v- Sevilla at short notice without any trouble. And they have a cashless book-in-advance ticketing system.
Most people pick up their tickets from ATMs that are located all over the city (which is, of course, how most of us get hold of the ten pound notes that Timbo thinks are VITAL to the match admission process).
About 18 months ago I went to Aston Villa where I turned up and paid cash to get into the Holte End. What is the reason we cannot do this at Falmer?
As I said, todays society are ridiculously lazy. They will not bother with anything remotely confusing. Bar codes on mobile phones and pre paid swipe cards are a disaster. Plenty of people here can see the problem with this, as the steward says, even the club are aware this could be a problem? Why will you never see any wrong in anything the club do?
As I said, todays society are ridiculously lazy. They will not bother with anything remotely confusing. Bar codes on mobile phones and pre paid swipe cards are a disaster.
That's why FIVE MILLION Londoners currently use Oystercards on Tubes and buses, then, is it?
Leeds last gate 20,257 against Cheltenham. They have bar code readers not cash turnstiles.
Are you saying Southerners are lazier than Yorkshiremen?
Parking and travel, you can't have 20,000 cars arriving at once.
Whats parking and travel got to do with paying on the gate doug?
Whats parking and travel got to do with paying on the gate doug?
At least one of the smart card systems that is being developed for stadium ticketing management is designed to allow ALL tickets to be issued as coded smart cards, even tickets issued as a one-off to away supporters. Once you have your code, you use it for future cashless purchases.What if I don't have a smart card or fancy mobile phone either?
However EASY it does turn out to buy tickets at the ground is neither here nor there.
What is important is the PERCEPTION of how easy it is.
A lot of people with a far more casual interest in the albion will be put off by the card / phone issue of buying a ticket purely because they can't be arsed with it.
Similar to the fact that many fans have got used to not being able to get tickets for Withdean when we were half decent and have the perception tickets have still been hard to get over the last season or so and not bothered.
And don't forget another aspect of the cashless stadium ... you'll be using your smart card to buy pre-match beer and a half-time pie.
...you'll be using your smart card to buy pre-match beer and a half-time pie.
Therefore, this underlines my view that the constant whinging about withdean, the team, the club, the board, the potential for the new stadium etc, actually have a greater impact than the reality. In effect, it is threads like this where any attempt to put reasonable counter arguments is met with hysteria and abuse that actually are more likely to cause falling crowds than anything that is ACTUALLY happening.
The voucher system isn't just a way of pre-paying for public transport. It will be a way of pre-paying for parking. There are unlikely to be pay on the gate carparks. And there won't be any free parking near the ground.See above. Less people will use public transport if they have to pay for it.
The voucher system isn't just a way of pre-paying for public transport. It will be a way of pre-paying for parking. There are unlikely to be pay on the gate carparks. And there won't be any free parking near the ground.
Withdean parking restrictions are "voluntary". It's not actually illegal to park in the surrounding streets. It will be illegal to park in the streets and roads around Falmer.