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Trufflehound

Re-enfranchised
Aug 5, 2003
14,126
The democratic and free EU
mendoza10 said:
Why is it that on TV the adverts are now saying that FROZEN vegetables are better for you than FRESH.

I always thought it was the other way around, or was i bought up wrong at school?

Frozen vegetables generally retain their vitamins (especially vitamin C, which is fragile and easily destroyed) more than fresh, because they are frozen and preserved at source . "Fresh" vegetables are usually stored for long periods and transported all over the place before they make it to the shops, leading them to go stale even when artifically held in a nitrogen atmosphere.

So yes, frozen is "fresher" than fresh in most cases.
 
















































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