[Sussex] The Stable Yard - New Member's Club in Worthing

Mellotron · Aug 8, 2023

Not convinced by this myself - Worthing's answer to Soho House it seems.

Trying to figure out who the demographic is. The sort of person who goes to an exclusive members only club probably doesn't want to hang out on Worthing High Street.

Plans revealed to transform long-dormant department store building

Beales in Worthing is set to be transformed into a new members club.

www.theargus.co.uk

Also think it might've worked better a bit more tucked away somewhere on the seafront, but appreciate there's only so many locations. They're also starting off with a 50% off sale it seems, which again doesn't scream "Premium Quality".

Tim Over Whelmed · Aug 8, 2023

No parking, town centre, absence of style surrounding it, can't see it catching on. The discount idea surely takes you away from the demographic you seek?

Mellotron · Aug 8, 2023

Tim Over Whelmed said:
No parking, town centre, absence of style surrounding it, can't see it catching on. The discount idea surely takes you away from the demographic you seek?

Exactly. Seems destined to fail to me. Maybe I'm missing something.

BrickTamland · Aug 8, 2023

Tragic

Questions · Aug 8, 2023

Any club that would have my brother as a member

Nitram · Aug 8, 2023

Looks like an upmarket Airbnb concept rather than a private club.

Chicken Run · Aug 8, 2023

Paging @Lenny Rider , what’s your take on this sir?

Live by the sea · Aug 8, 2023

Mellotron said:
Not convinced by this myself - Worthing's answer to Soho House it seems.

View attachment 164615

Trying to figure out who the demographic is. The sort of person who goes to an exclusive members only club probably doesn't want to hang out on Worthing High Street.

Plans revealed to transform long-dormant department store building

Beales in Worthing is set to be transformed into a new members club.

www.theargus.co.uk

Also think it might've worked better a bit more tucked away somewhere on the seafront, but appreciate there's only so many locations. They're also starting off with a 50% off sale it seems, which again doesn't scream "Premium Quality".

It does seem odd to have it in Worthing , not sure the demographics are right .

The Clamp · Aug 8, 2023

I imagine this will be going for two types of people;

The “grown up lad” in his late 30’s / 40’s who thinks playing golf and drinking Courvoisier makes them the height of sophistication. They’ll be in membership arrears within 4 months of joining.

The small business owner who probably owns a couple of greasy spoon cafes and a second hand car dealership. Annoying tits with spare money and zero taste.

There is no shortage of either of these in the Worthing area.

BBassic · Aug 8, 2023

Of all the possible uses for a space that size and they've gone for this?

Shambles.

Chicken Run · Aug 8, 2023

The Clamp said:
I imagine this will be going for two types of people;

The “grown up lad” in his late 30’s / 40’s who thinks playing golf and drinking Courvoisier makes them the height of sophistication. They’ll be in membership arrears within 4 months of joining.

The small business owner who probably owns a couple of greasy spoon cafes and a second hand car dealership. Annoying tits with spare money and zero taste.

There is no shortage of either of these in the Worthing area.

As always you make me chuckle TC

dwayne · Aug 8, 2023

Hilarious

Springal · Aug 8, 2023

You’d be surprised. Plenty of local businessmen / women will take it up.

Springal · Aug 8, 2023

I’ll also add, someone involved in this venue once didn’t pay me for sone work I did with them - and they talk about previous venues they’ve been involved with without naming them. So I’d proceed with caution

Chicken Run · Aug 8, 2023

The Clamp said:
I imagine this will be going for two types of people;

The “grown up lad” in his late 30’s / 40’s who thinks playing golf and drinking Courvoisier makes them the height of sophistication. They’ll be in membership arrears within 4 months of joining.

The small business owner who probably owns a couple of greasy spoon cafes and a second hand car dealership. Annoying tits with spare money and zero taste.

There is no shortage of either of these in the Worthing area.

The similar type who lay out £40pp or whatever the price is for No 1 Lounge access at Gatwick thinking they’ve arrived at the top table only to realise within 10 minutes that standing up for two hours against a grotty breakfast bar quaffing granola and shit yoghurt trying desperately hard to get their monies worth when it would probably have been better in Witherspoons

The Clamp · Aug 8, 2023

Will they have a strict no-denim policy?

It’s something of a deal breaker for me.

durrington gull · Aug 8, 2023

Interesting development and i would say very ambitious - cant see how this will succeed personally but good luck anyway

jackalbion · Aug 8, 2023

The Clamp said:
I imagine this will be going for two types of people;

The “grown up lad” in his late 30’s / 40’s who thinks playing golf and drinking Courvoisier makes them the height of sophistication. They’ll be in membership arrears within 4 months of joining.

The small business owner who probably owns a couple of greasy spoon cafes and a second hand car dealership. Annoying tits with spare money and zero taste.

There is no shortage of either of these in the Worthing area.

Worthing is a World Leader in it in fact

jackalbion · Aug 8, 2023

Having been in a similar one in Brighton, it’s gonna be a full of wankers, and will automatically go on my pub boycott list as it won’t allow football shirts.

Giraffe · Aug 8, 2023

I have a mate who will definitely join it. Town centre business man, he will see it as prestigious to be a member, even though I doubt it will give him anything that he can't get elsewhere. It's taking money from idiots basically.

Side note, that part of Worthing has in recent months been stab city. They are trying to improve it and bit by bit they are getting there, so fair play for the efforts. But not for me.

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