any one else heard this
any one else heard this
But not all that much by way of a local connection surely?
The company was founded in 1963 by Arthur Bernard Sugarman (1925-1987), who was born in Brighton as a son of a Jewish salesman. He emigrated to the United States in 1946 via Canada and changed his nationality to American. He married the daughter of a Californian clothes producer and went back to Brighton later where he bought a concourse shirt factory
Actually the founder was a friend of my dad. So Ben Sherman is very much from Brighton.
Not a lot of people know that
American Express Head office is in Brighton isn't it? and i don't think they sponsor anybody else
This comes up every time we have this discussion.
Amex have NO interest in football sponsorship. Their sporting interests are solely for games and events that Americans enjoy (golf tournaments being one of their favourites).
They've had that big ugly box in Brighton for over 30 years and never shown an interest in the past.
Apart from anything else football is still seen as a sport predominantly enjoyed by the working classes, and regardless of how inaccurate this may be today they're still not going to associate themselves with something so common when they're always bleating on about being oh so exclusive (despite the fact that in practise this really isn't the case anymore)
all of which makes me really glad that I haven't got one of their cruddy cards
Which teams do Mastercard and Visa sponsor?
equally arrogant (towards football) I am sure but they're not based in brighton........
Although it's not like they make football shirts is it !I dont think ben sherman would want their name on a shirt manufactured by another company, would they?