Joey Jo Jo Jr. Shabadoo
I believe in Joe Hendry
- Oct 4, 2003
- 12,091
I thought her pitch was poor and her answers from the key questions asked about upscaling the business and retaining the core values of the brand through multiple stores were just waffle, on the pitch and answers to the experts questions the other bint won. She was certainly the best candidate though overall.
Exactly my thoughts, her pitch was very poor as were her answers to the questions, but she was helped massively by the product and an excellent TV ad.
It's slightly interesting that Lord Sugar ended his business relationship with Alana Spencer earlier this year. She won 2016 series and had a similar product in her cake business Ridiculously Rich.