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Sleeve sponsorship deal done - JD Sports.



Marshy

Well-known member
Jul 6, 2003
19,955
FRUIT OF THE BLOOM
Most fans who are going to buy a shirt will have done so by now i would imagine...

take the money while you can i say, got to be worth a significant amount.
 






Goldstone1976

We Got Calde in!!
Helpful Moderator
NSC Patron
Apr 30, 2013
14,124
Herts
Chavtastic? Maybe, but some of our fand are chavs. And if they want to......... why not.

Pesonally, I prefer the polo shirt approach anyway - more low key.

Perhaps I should have made it clear that I was expressing a personal opinion. In fact I'll take this opportunity to state that all my posts, past and future, are expressing a personal opinion.

Of course people can wear whatever they want...
 


Bozza

You can change this
Helpful Moderator
Jul 4, 2003
57,284
Back in Sussex
Most fans who are going to buy a shirt will have done so by now i would imagine...

I bet they haven't. We didn't get a chance to get to the shop and they'd sold out.

(We didn't pre-order as:

a) With kids, you don't know what size they'll actually need
b) It's become a bit of a thing to visit the Amex and buy new shirts)
 






tinx

Well-known member
Jul 6, 2003
9,198
Horsham Town
So anyone who has premier league patches on both sleeves cannot get the JD logo put on. For those who want an exact replica this is going to cause some issues I reckon. Personally two premier league patches is far more preferable but some people will be a bit pissed off I should think.
 












Easy 10

Brain dead MUG SHEEP
Jul 5, 2003
62,404
Location Location
I know its all about "brand awareness", but seriously, is anyone going to see us on Match of the Day, clock the JD on our sleeves, and think "wow...I really must rush down to my local JD tomorrow morning and buy a garish, ill-fitting, sponsor-festooned acrylic top. And a tube of shuttlecocks".
 






Notters

Well-known member
Oct 20, 2003
24,889
Guiseley
I know its all about "brand awareness", but seriously, is anyone going to see us on Match of the Day, clock the JD on our sleeves, and think "wow...I really must rush down to my local JD tomorrow morning and buy a garish, ill-fitting, sponsor-festooned acrylic top. And a tube of shuttlecocks".

I actually need some shuttlecocks, but don't think they sell them :(
 


Goldstone1976

We Got Calde in!!
Helpful Moderator
NSC Patron
Apr 30, 2013
14,124
Herts
I know its all about "brand awareness", but seriously, is anyone going to see us on Match of the Day, clock the JD on our sleeves, and think "wow...I really must rush down to my local JD tomorrow morning and buy a garish, ill-fitting, sponsor-festooned acrylic top. And a tube of shuttlecocks".

Mental note: gf away - put KY on shopping list.
 




Bozza

You can change this
Helpful Moderator
Jul 4, 2003
57,284
Back in Sussex
I know its all about "brand awareness", but seriously, is anyone going to see us on Match of the Day, clock the JD on our sleeves, and think "wow...I really must rush down to my local JD tomorrow morning and buy a garish, ill-fitting, sponsor-festooned acrylic top. And a tube of shuttlecocks".

If anyone is going to be buying garish, ill-fitting, sponsor-festooned acrylic tops, it should be Albion fans. Chance would be a fine thing.
 


A1X

Well-known member
NSC Patron
Sep 1, 2017
20,537
Deepest, darkest Sussex
Worth it for all the Palace fans throwing their toys out of the pram about this on social media TBH
 




El Presidente

The ONLY Gay in Brighton
Helpful Moderator
Jul 5, 2003
40,000
Pattknull med Haksprut
Oh dear.

:nono:

Yes, I know it helps fill the coffers ( [MENTION=31]El Presidente[/MENTION] any idea what sort of income this may generate? I have no clue what the going rate is), but, really?

The Amex shirt sponsorship is estimated to be worth £1.5 million a year, not sure when it expires though, it was originally announced as a 'multi-year' arrangement. Probably a bit low given the current market conditions (a small club such as Palace, with new sponsors, is supposedly on £6.5 million, for example).

Sleeve deals are going for about 20-25% of the main deal, so that would give £300-400k, but I would expect the club to squeeze out a bit more than that.
 






northernseagull

Active member
Mar 12, 2013
676
So is the JD logo going to be standard issue on all replica shirts from now on... I'm one of those that haven't yet brought a shirt. But since I donated my Brighton shirt to a Spanish family (long story) I need a new one!

Also anyone know if the shirts are back in stock as of yet?
 


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