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Shirt Sponsor Confirmed
- Thread starter Art Vs Science
- Start date
It does seem a strange one, makes you wonder how much the Albion sold the front of the shirts for. Perhaps with all the excitement over Falmer and playing in the CCC next season we are overstating our estimation of the value of the sponsorship?
Easy 10
Brain dead MUG SHEEP
I wouldn't have thought so.
Regular weekly national and international TV coverage on the BBC and Sky, as well as a few live games thrown into the pot. I'd have thought the front of a Championship football clubs shirt would be a HUGELY attractive advertising slot for many, many businesses.
I don't mind the new sponsors being on our shirt, we could and have had a lot worse in the past. But bearing in mind the stadium is sponsored by a huge global brand (abeit their European HQ is on our doorstep), I am surprised at the comparatively "two-bob" nature of this company getting our shirt deal.
beorhthelm
A. Virgo, Football Genius
- Jul 21, 2003
- 36,015
do you think Ryman sales increased by sponsoring Millwall? Did Kingston Communication increase sales by sponsoring Hull's ground (and shirt at one point?). do you think Skint sold lots more of their eclectic range of big beat artists?
there are im sure many others, but these spring to mind as sponsors that have an association with the clubs owner the home town, rather than purely financial concerns. we've seen above the sponsor has been setup but a consortium of local businesses, who have big pockets.
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Tesco in Disguise
Where do we go from here?
great move. the bold text of 'brighton and hove' stans out and will make the kit look great.
Rightmove in it's inception was co founded by Halifax PS, Sequence and Hambro CW not unlike this creation with Amex L and G ect.
fork me
I have changed this
Have you looked on their website? They list their "founding partners" as: BHA, Bupa, Amex, City College, Domestic & General and Legal & General.
That's not exactly "small and niche" funding. If Amex are a serious "founding partner" and considering they're sponsoring our stadium as well, they could actually have put uo a lot of this cash themselves. They have a big commercial interest in Brighton, a site like this will benefit them hugely if it's a big success.
Mr Burns
New member
But the numbers still dont add up.
Lets say they fill 100 jobs a week at £50. If there is that many jobs in Brighton!! (Consdiering most large employers like Amex and L&G will pay the monthly £299 fee, £50 seems a generous avergae point), thats £5k a week roughly 250k a year. Out of that comes running costs say 60k staff wages and interent fees. The MD isn't going to be taking peanuts out of it, say 60k min a year wages. Is this sort of thing VATable? If so you need to take 20% of £250k = 200k, 20%ish corp tax = £160ish. Take out the running cost/directors wages, there isn't going to be an awful lot left as it is, without shelling out to sponser a championship club!!
And I would think filling 100 jobs a week is almost impossible in Brighton over a sustained period, it could be nearer 100 a month and on that very rough basis 100 x 12 x £50 is £60000 a year?
Very rough and grabed out of the sky numbers, but as I say, to me it doesn't add up.
But good luck to them
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Barrel of Fun
Abort, retry, fail
Maybe they are paying a small amount and it is more an 'ethical' choice?
Mr Peters would seem to have a history with the club and AITC, so perhaps he is paying a peppercorn fee for the time being.
Mr Peters would seem to have a history with the club and AITC, so perhaps he is paying a peppercorn fee for the time being.
Boris Yeltsin
MR PRESIDENT to you, mate
Doesn't the Argus list 400 jobs available every week?
The jobs market in Brighton and Hove is small and niche. FACT.
Barrel of Fun
Abort, retry, fail
151 of then 446 jobs are 15+ miles outside of Brighton.
Art Vs Science
Banned
- Sep 1, 2010
- 6,419
- Thread starter
- #75
It was gonna be Prowler but they pulled out last minute
beorhthelm
A. Virgo, Football Genius
- Jul 21, 2003
- 36,015
i can certainly agree that £250k doesnt make for a large business (btw, you only pay corp tax on profits over a certain quite high amount) . £60k isnt really enough to sustain a business for anything more than a one/two man band. so we have to draw one of these conclusions:
* your numbers are wrong.
* they will be bust before the summer ends.
* there isnt alot of overheads and actually a few hundred grand is plenty enough.
the subtext to what i as saying before is that, given they have been set up by Amex, L&G and others, maybe one of those businesses is paying the money and the logo is taking the limelight.
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fork me
I have changed this
Doesn't alter the FACT that a company with founding partners like AMEX and L&G isn't gonna be exactly skint (if you'll pardon the pun).
I'm not suggesting they will be skint nor that they'll go bust.
Given the stature of their backers, and what will be a reasonably chunky investment in the front of our shirts, there is obviously more to it than "small, new, local website sponsors the Albion".
Not a particularly good example given that Kingston Communications were owned by Hull City Council. And guess who paid for Hulls new ground ( and I guess own it ) ? That's right, Hull City Council.
West Hoathly Seagull
Honorary Ruffian
Is it possible Mr Peters has put up the cash himself, while using it as a vehicle to promote his company? He then claims bits back from the profits as part of his dividend. I don't know, as I'm not a corporate lawyer, so I wouldn't know if such things were legal, but obviously some people do put money into their own firms. Presumably some personal boxes at the Amex will be put through a company's accounts.