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Paul Barbers Response (New Shirt)



Munchkin

Well-known member
Jul 12, 2005
2,424
Littlehampton
Thank you for your email.

I’m sorry that you do not like the new shirt.

Nike apply a heat pressed sponsor logo to ALL of its shirts, including those designed for Manchester United, Manchester City, Juventus, and Barcelona. Nike do not produce a sublimated printing option (and indeed last year’s shirt which was produced using this process also received complaints because the stripes were broken – in this business of football shirt design, clubs and manufacturers will never win!).

The sponsor logo must meet American Express’ owns brand guidelines – and our shirt design means that American Express’ logo must sit within a white box as the lettering itself can only be applied to a plain background. The size of the white box is determined by The Football League and, as is the case with all shirt sponsors, American Express require the maximum space to be used. I can assure you that American Express are not ashamed of something that meets their own guidelines.

Finally, with orders for the new shirt already 400% up on the previous best ever selling Albion shirt, I don’t think the club or Nike should be ashamed of anything! Shirt design will always be entirely subjective and different views, including yours, will be expressed and are of course valid and welcome, the vast majority of supporters do not share your particular opinion
 




Eeyore

Colonel Hee-Haw of Queen's Park
NSC Patron
Apr 5, 2014
25,934
And that told you !
 






matt

Well-known member
Mar 19, 2007
1,564
"the vast majority of supporters do not share your particular opinion"... a tad presumptive.
 






















Frutos

.
Helpful Moderator
NSC Patron
May 3, 2006
36,310
Northumberland
Whatever people's opinions of Barber may be, you have to applaud the fact that he takes the time to reply to questions like this, and not just in a bland pro-forma way. I've seen multiple instances on here of people contacting him and receiving a quick and personal answer....some claim the club is becoming ever more faceless and corporate, but was this standard of communication ever the case in "the old days" when the club seemed to be run more like a village fete?
 


The_Viper

Well-known member
Oct 10, 2010
4,345
Charlotte, NC
And that means that a vast majority of Albion fans disagree with whatever it was the OP put in his original email?

Yes, because when people tend to dislike things, they don't buy them. If fans disliked the sponsor logo so much, we'd not havd QUADRUPLED our best ever sales.

Also, lol OP has been shot down in flames, well done PB.
 






Kazenga <3

Test 805843
Feb 28, 2010
4,870
Team c/r HQ
Tragic. It's a football shirt ffs, Barber does not need to be wasting his time with shit like this.

Plus it was known the sponsor was iron on weeks ago, plenty of time to cancel orders rather than whinging like a little bitch.
 


Paul Reids Sock

Well-known member
Nov 3, 2004
4,458
Paul Reids boot
Please can we see the original email? The response implies that the theme was that the club, nike and AMEX should be ashamed of the shirt?

Also, has that copy and paste cut off half way through a sentence as there is no full stop leading me to believe that there is more
 


Dec 29, 2011
8,205
Not when sales are up 400%

Why?

Sales are 400% higher so guess this isn't presumptive in the slightest.

At this point, sales are 400% higher. What % of total sales (at the end of a shirt's life) does the pre-orders make up? If pre-orders make up 5% of shirt sales, and are 400% higher than the previous shirt, that's insignificant if the 95% of other sales have fallen by 25%.
 




Cheshire Cat

The most curious thing..
If you don't like it, don't buy it. Simple.

You would have thought Mr Barber has better things to do than answer every saddo who whinges at him.
 




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