brightn'ove
cringe
I've had bad experiences whenever I've moved away from Apple charging cables - for whatever reason, it's always killed my battery life within days of using the alternative cable.
Anker make quality alternative cables, they can be bought relatively cheaply on amazon, but not super-cheap by any stretch. The apple cables tend to break fairly easily.
That said, charging cables will be a thing of the past in the not too distant future. Ikea are already selling furniture with built in Qi charging mats.