How much is American Express paying for shirt sponsorship?

[Doc Lynam]

Irrespective of what the shirt looks like how much was Barber and his team able to get!?

Barber continues, "This is a significant deal for the club and the biggest in our history."

Brighton & Hove Albion Football Club and American Express today announced that the financial services company will be the club’s new shirt sponsor from next season having reached agreement on a new multi-year deal commencing in July 2013.

How long is a multi year?

New American Express Sponsorship Deal

 

[shaolinpunk]

How long is a multi year?

More than one

 

[seagullsovergrimsby]

loadsamoney

 

[Ⓩ-Ⓐ-Ⓜ-Ⓞ-Ⓡ-Ⓐ]

Big BUX

 

[Aseros]

Why would they even want to sponsor us? Everybody knows the American Express brand.

 

[Conkers]

£9.24 a year.

 

[supaseagull]

Why would they even want to sponsor us? Everybody knows the American Express brand.

Everyone knows Samsung, AON, Etihad, Emirates & Waitrose but that doesn't stop them sponsoring a football shirt.

 

[Doc Lynam]

Also because our club isn't shareholder driven, does this mean the club don't have to publish these figures?

 

[amexee]

Why would they even want to sponsor us? Everybody knows the American Express brand.

Why, oh why, does anyone have an Amex card? Is purely some sort of status thing, or do some people gain some benefit from them?

 

[Vegas Seagull]

Why, oh why, does anyone have an Amex card? Is purely some sort of status thing, or do some people gain some benefit from them?

If you have to ask its not for you...

 

[hart's shirt]

£56.25

Or perhaps not.

 

[Greg Bobkin]

There or thereabouts...

 

[KZNSeagull]

Why, oh why, does anyone have an Amex card? Is purely some sort of status thing, or do some people gain some benefit from them?

They certainly are of no benefit to a merchant. 7% they wanted last time I enquired. This is why not many establishments accept them here.

Oh and Diners Club want 10%!!!!

 

[nwgull]

Why, oh why, does anyone have an Amex card? Is purely some sort of status thing, or do some people gain some benefit from them?

There are some excellent reward schemes associated with Amex cards. In addition, I've found that the customer service is excellent - much better than when I have to contact Barclaycard. If you ever need to contact them for whatever reason, you get to speak to someone in a call centre in Brighton, not Mumbai.

 

[surrey jim]

Why, oh why, does anyone have an Amex card? Is purely some sort of status thing, or do some people gain some benefit from them?

In using one for my day to day spend I earned enough points for a free flight to Singapore for myself and wife (we had to pay flight taxes). Not bad for no outlay!

 

[Titus]

I have a platinum American Express card and it's great. Good service and a nice rebate every month.

 

[The Large One]

Why would they even want to sponsor us? Everybody knows the American Express brand.

Maybe, but not everyone knows Brighton & Hove Albion.

 

[seagullsovergrimsby]

Maybe, but not everyone knows Brighton & Hove Albion.

YET , that's why we still need worldwide branding too.

 

[Paskman]

I wonder how many Palace fans there are now contributing towards the rise of the Seagulls throught their Amex cards? ;-)

 

[HovaGirl]

Why, oh why, does anyone have an Amex card? Is purely some sort of status thing, or do some people gain some benefit from them?

Theirs is one of the original charge cards, one of the original travel companies and they are famed for their traveller's cheques. Did you know the forerunner of American Express was Wells Fargo, in that it was founded by Wells and Fargo in 1850?