Ernest
Stupid IDIOT
Must be one of the most underwhelming preseasons with a lack of getting a decent team together but like all TRUE supporters I will be there on Saturday to support the team and I can't wait for the kick off
Excited, as always.
The fact that people are talking about not going or not renewing season tickets because of the lack of signings, pretty much sums up the state of football these days.
So fickle.
It seems that Brighton fans are not the only ones.
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Yes, but we are talking about Wednesday . Are they our competition now? Or are we serious about challenging for the top 6 again?
PB admitted we are 7% down on ST sales. Not surprising, given the club's under-investment in the 1st team squad. Do keep up.
They are our competition on Saturday. One game at a time.
What he actually said was that the churn rate was 7%
Churn rate (sometimes called attrition rate), in its broadest sense, is a measure of the number of individuals or items moving out of a collective group over a specific period of time. It is one of two primary factors that determine the steady-state level of customers a business will support. The term is used in many contexts, but is most widely applied in business with respect to a contractual customer base. For instance, it is an important factor for any business with a subscriber-based service model, including mobile telephone networks and pay TV operators. The term is also used to refer to participant turnover in peer-to-peer networks. Churn rate is an important input into customer lifetime value modeling, and can be part of a simulator used to measure Return on Marketing Investment using Marketing Mix Modeling.
Oh good!!! I am a customer again and not a fan!
What he also failed to point out is that the numbers down are 7% (1610 fans cancelled on ave 23000 season ticket holders) he did not mention the numbers that have left that have been replaced by new fans so that actually figure could be 12% (2760 fans have not renewed but we have resigned 1150 new ones in total).
That is not good business as eventually you will run out of Customers. This is a local brand operating in a local community, you can't nip of to europe and sell to fans there, it doesn't work like that. The club need to establish why these fans have left and try to address it (many i suspect will return when the team performs well).
The one think that sticks out to me is the new prices in the Amex this season, yet the majority of away games last season it all appeared relatively cheap, i think a pie at Blackburn was about £2.50. Maybe the club need to realise that its fine having high quality food at a high quality price but they also need to cater for lesser well off families.
i.e. That famous baked bean brand verses the supermarket brand if you know what i mean.
I can buy a pukka pie in the supermarket for £2.50 to take to the game and there just as good as the piglet pantry pies.
Greed not need time will tell...................
The bit I didn't like was PB saying the 7% was 'normal', and then going on to say the churners aren't real fans. Arrogance and complacency IMHO.