It is indeed very good, but what the dickens has it all got to do with selling tipex? Ok so you can change the title of the story but has it pursuaded any of you to go out any buy any?
It is indeed very good, but what the dickens has it all got to do with selling tipex? Ok so you can change the title of the story but has it pursuaded any of you to go out any buy any?
It's a very good, every effective viral advertisement which promotes the brand not (just) the product.
I'm guessing that seeing a logo on the front of a football shirt doesn't make you want to buy a product? And yet advertisers spend millions and MILLIONS on it. Why do you think that is? Brand recognition.
Same thing with the Tippex ad.
And please don't say your buying decisions aren't affected by brand advertising. That would knock at least 50 points off your IQ score.