REDLAND
Active member
I hate coca coca, and I think THIS is a very sill idea
The Football League have announced new names for their competition and all three divisions from the start of the new season in August.
The world's oldest league formalised the beginning of their 're-branding' process at their summer meeting in Chester this week.
It follows February's announcement that Coca-Cola Great Britain would be title sponsors of the League for the next three seasons, taking over from the Nationwide Building Society.
From next season, the competition will be known as The Coca-Cola Football League, with the three divisions being re-named as well.
Division One will now be known as 'The Championship', Division Two will be known as 'League One' and Division Three will be known as 'League Two'.
The League state that the new naming strategy is the first stage of their 're-branding' process to strengthen the competition's perception to the public and the quality of football played by its member clubs.
The League have redesigned their logo (pictured) to succeed the organisation's previous one that has been in use since their centenary year in 1988.
Football League chairman Sir Brian Mawhinney stated their reasons for re-naming the competition and the three divisions.
"'The Championship' is a term steeped in the history of The Football League," Mawhinney said.
"Reclaiming it for our leading clubs will place a new enhanced emphasis on its status at the pinnacle of our competition.
"Not only is it a gateway to The Premiership, it is one of Europe's leading league competitions, in terms of the standard of football being played, the high quality of stadia and the numbers of supporters attending."
The Football League have announced new names for their competition and all three divisions from the start of the new season in August.
The world's oldest league formalised the beginning of their 're-branding' process at their summer meeting in Chester this week.
It follows February's announcement that Coca-Cola Great Britain would be title sponsors of the League for the next three seasons, taking over from the Nationwide Building Society.
From next season, the competition will be known as The Coca-Cola Football League, with the three divisions being re-named as well.
Division One will now be known as 'The Championship', Division Two will be known as 'League One' and Division Three will be known as 'League Two'.
The League state that the new naming strategy is the first stage of their 're-branding' process to strengthen the competition's perception to the public and the quality of football played by its member clubs.
The League have redesigned their logo (pictured) to succeed the organisation's previous one that has been in use since their centenary year in 1988.
Football League chairman Sir Brian Mawhinney stated their reasons for re-naming the competition and the three divisions.
"'The Championship' is a term steeped in the history of The Football League," Mawhinney said.
"Reclaiming it for our leading clubs will place a new enhanced emphasis on its status at the pinnacle of our competition.
"Not only is it a gateway to The Premiership, it is one of Europe's leading league competitions, in terms of the standard of football being played, the high quality of stadia and the numbers of supporters attending."
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