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[Technology] Elon Musk and Twitter



Stat Brother

Well-known member
NSC Patron
Jul 11, 2003
73,888
West west west Sussex
Cycling Mikey has a new clip, I saw it on Jeremy Vine's twitter feed.

Im pretty sure I can't post it on here - but it's absolutely glorious.
(White Fiat 500)
 
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pb21

Well-known member
Apr 23, 2010
6,735
Musk has rebranded Twitter as X. The bird has gone too.

New logo:
x.png


All very strange, or good marketing?
 


jamie (not that one)

Well-known member
NSC Patron
May 3, 2012
1,420
Valencia
Musk has rebranded Twitter as X. The bird has gone too.

New logo:
View attachment 164030

All very strange, or good marketing?

For $40B why not just create your app rather than buy a successful one, alienate everyone on there except the gammons, charge people for a useless service and then completely rebrand? He'd probably have $39B change from the budget.

Always interesting how these people who run around telling everyone what a genius they are, often get found out to be the complete opposite.
 


Mellotron

I've asked for soup
Jul 2, 2008
32,520
Brighton
Musk has rebranded Twitter as X. The bird has gone too.

New logo:
View attachment 164030

All very strange, or good marketing?
Through Elon Musk we are able to actually see what would happen if a 14 year old edgy teenager won billions on the lottery.

I find it strangely fascinating.
 


Guinness Boy

Tofu eating wokerati
Helpful Moderator
NSC Patron
Jul 23, 2003
37,707
Up and Coming Sunny Portslade
For $40B why not just create your app rather than buy a successful one, alienate everyone on there except the gammons, charge people for a useless service and then completely rebrand? He'd probably have $39B change from the budget.

Always interesting how these people who run around telling everyone what a genius they are, often get found out to be the complete opposite.
He's trying to create a super app. There are a few around. I suspect later iterations of X will include payments and other financial services, shopping and other distribution and a lot more. Having Twitter gives him the access to the data of every user and therefore a worldwide user base. It's actually pretty clever.

However, considering he's fired most of Twitter's good engineers, clever is the last thing you'll be if you use the X super app for anything more that catching up on Fesshole and winding up Chelsea fans. You might as well just go out and hand over some money to some random strangers.
 




beorhthelm

A. Virgo, Football Genius
Jul 21, 2003
36,065
Musk has rebranded Twitter as X. The bird has gone too.

New logo:
View attachment 164030

All very strange, or good marketing?
killing a well known and recognised logo and brand is generally not considered good marketing. its big enough it probably doesn't matter though.

its unclear what the purpose is, suggestions there is a bigger move to come including payments. there's a view he has unfinished business from when he ran a payment service before, fancies another go with crypto tech.

just remembered his first big business was X.com. obvious now really.
 
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pb21

Well-known member
Apr 23, 2010
6,735
killing a well known and recognised logo and brand is generally not considered good marketing. its big enough it probably doesn't matter though.

its unclear what the purpose is, suggestions there is a bigger move to come including payments. there's a view he has unfinished business from when he ran a payment service before, fancies another go with crypto tech.

just remembered his first big business was X.com. obvious now really.
Yep, certainly seems like he has broader plans including financial services etc.
 






Tyrone Biggums

Well-known member
Jun 25, 2006
13,498
Geelong, Australia
killing a well known and recognised logo and brand is generally not considered good marketing. its big enough it probably doesn't matter though.

its unclear what the purpose is, suggestions there is a bigger move to come including payments. there's a view he has unfinished business from when he ran a payment service before, fancies another go with crypto tech.

just remembered his first big business was X.com. obvious now really.

And spacex.
 


Mellotron

I've asked for soup
Jul 2, 2008
32,520
Brighton
However, considering he's fired most of Twitter's good engineers, clever is the last thing you'll be if you use the X super app for anything more that catching up on Fesshole and winding up Chelsea fans. You might as well just go out and hand over some money to some random strangers.
I do likeFfesshole, even if an increasing number seem made up. And I've just spent a while winding up a Chelsea fan, so yes those are the things I use twitter for.
 


deletebeepbeepbeep

Well-known member
May 12, 2009
21,916
He originally wanted to rebrand PayPal as 'x' but the other board members said no.

As I understand it he wants to create some kind of walled app which you can use for everything (banking, shopping, social, etc etc etc). I am not sure anyone sensible would trust a penny of their money banking with Elon.
 




schmunk

Well-used member
Jan 19, 2018
10,486
Mid mid mid Sussex
He originally wanted to rebrand PayPal as 'x' but the other board members said no.

As I understand it he wants to create some kind of walled app which you can use for everything (banking, shopping, social, etc etc etc). I am not sure anyone sensible would trust a penny of their money banking with Elon.
He is the embodiment of a Black Mirror antagonist.
 








A1X

Well-known member
NSC Patron
Sep 1, 2017
20,859
Deepest, darkest Sussex
 


jamie (not that one)

Well-known member
NSC Patron
May 3, 2012
1,420
Valencia
He's trying to create a super app. There are a few around. I suspect later iterations of X will include payments and other financial services, shopping and other distribution and a lot more. Having Twitter gives him the access to the data of every user and therefore a worldwide user base. It's actually pretty clever.

However, considering he's fired most of Twitter's good engineers, clever is the last thing you'll be if you use the X super app for anything more that catching up on Fesshole and winding up Chelsea fans. You might as well just go out and hand over some money to some random strangers.
Creating an amazing app for a fraction of the price will give you access to the same amount of data over time. What he's done with Twitter is an absolute shambles and wouldn't surprise me if all the engineers etc he fired are now at Bluesky (which needs to hurry the f*** up) building his conqueror. That said, I do enjoy Fesshole so will hang about a little longer.

Honestly, I'm pretty sad about Twitter because it was the only really useful social media app. Probably because it wasn't really social media, not the way I used it at least.
 








Heart and Soul

Active member
Jul 7, 2023
136
The reactions to what Elon Musk is doing are more dystopian than the actions himself. If you get upset with Twitter changing name or logo or log-in requirements, you have clearly used Twitter too much.
It has been trash since day one, used by trash people wanting to be mean to other trash people. Little says as much about someone as "I use Twitter".
 




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