Don't feel guilty, the offer is aimed at injecting money into cycle repair workshops who will be struggling, as much as helping out cyclists.
Many people will be topping up the £50 voucher. Personally I'll be looking to spend well over the voucher value. Without the offer I probably wouldn't have bothered.
Sorry but that is nonsense, cycle repair shops have been allowed to stay open during the lockdowns and there has been an absolute boom in cycling during the last 12 months. Many businesses are struggling but the cycle industry is not one of them.
From the Gov website, these are the reasons for the scheme:
Background
The Fix your Bike Voucher Scheme has been set up to encourage more people to embrace cycling as a means of travel during the coronavirus (COVID-19) pandemic and beyond. Cycling is an excellent way to travel while maintaining social distancing.
The scheme aims to help increase the number of short journeys made by bike rather than private cars. This shift will have huge benefits for:
the climate
public health and wellbeing
road congestion
air quality
If you are a regular cyclist already, none of those aims will be achieved.