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[Cricket] Isa Guha ‘Primate’ Apology



beorhthelm

A. Virgo, Football Genius
Jul 21, 2003
36,129
















jcdenton08

Joel Veltman Fan Club
NSC Patron
Oct 17, 2008
15,654
Maybe click on the link?
Yeah, but this is very obviously PR horseshit.

"Quite often Rob will say, 'I'm just like a performing monkey' or 'I'm up the back like a performing monkey'.

"It just sparked this idea of, we've got this chance to tell this story, not from the perspective of how we see Rob, but how he sees himself.

"And so I pitched the idea to Rob. I said, 'You know, if you were to be an animal, how would you see yourself?'"

Williams takes up the story: "I was looking for some self-worth at the time and I was like, 'I am a lion'. And he just cocked his head and went, 'Mmmm.'

"I went, 'Monkey?'

"And he went, 'Yeah, so here's the idea.' And before the end of the sentence was out of his mouth, I'm like, 'Yes, that, that, that, please'."



Or in other words, they needed a gimmick to make it stand out against the dozens of other musical biopics, about an artist largely unknown in America. But that doesn’t make good press copy, I suppose.
 






TugWilson

I gotta admit that I`m a little bit confused
Dec 8, 2020
1,963
Dorset
If you commentate enough you're bound to say something dumb eventually.

As long as there's not a pattern in her history, move on
She played cricket for England and is a sports commentator and radio cricket broadcaster , and she doesn`t know what MVP stands for , tell us another
 


BadFish

Huge Member
Oct 19, 2003
18,804
The simplest answer here seems to be a slip of the tounge, caused by the mind numbing dullness of commentating on cricket.

She apologies let's move on.

Or we could ban cricket...
 








jcdenton08

Joel Veltman Fan Club
NSC Patron
Oct 17, 2008
15,654
... but bombed at box office.

Destined to be a cult classic though, I think.

Whatever one thinks of Mr Robbie, this is REMARKABLE film-making...


As you point out though, as per my original post, it absolutely tanked which frankly anyone, even those without an understanding of the industry, could’ve seen coming.

On Richard Osman and Marina Hyde’s podcast they discussed this, and how at $110m + $$$ in marketing, it was always going to fail. Hyde says this should’ve been a $20m movie, but the CGI was likely very expensive and they had a huge investment from the government of Australia(!) among other investors which they’ve obviously lost.

I watched the clip and it was fine, quite good, but the movie had so many hurdles to overcome in order to get bums in seats.

1. Being a fan of Robbie Williams or at least not actively hating him (he remains divisive, many can’t stand him)

2. Not writing off the chimp gimmick as being ridiculous from the promotional materials and trailer

3. Being released pitched in marketing as a musical, right around the time two other much, much more accessible franchises were taking up all the interest (Wicked and Moana 2).

And that’s just in the UK. Like I said in an earlier post, he’s absolutely unknown in the US hence the chimp gimmick, because the biggest Western market doesn’t know who he is anyway.

Doomed to fail.
 






7dialssouthpaw

Active member
Sep 10, 2022
279
As you point out though, as per my original post, it absolutely tanked which frankly anyone, even those without an understanding of the industry, could’ve seen coming.

On Richard Osman and Marina Hyde’s podcast they discussed this, and how at $110m + $$$ in marketing, it was always going to fail. Hyde says this should’ve been a $20m movie, but the CGI was likely very expensive and they had a huge investment from the government of Australia(!) among other investors which they’ve obviously lost.

I watched the clip and it was fine, quite good, but the movie had so many hurdles to overcome in order to get bums in seats.

1. Being a fan of Robbie Williams or at least not actively hating him (he remains divisive, many can’t stand him)

2. Not writing off the chimp gimmick as being ridiculous from the promotional materials and trailer

3. Being released pitched in marketing as a musical, right around the time two other much, much more accessible franchises were taking up all the interest (Wicked and Moana 2).

And that’s just in the UK. Like I said in an earlier post, he’s absolutely unknown in the US hence the chimp gimmick, because the biggest Western market doesn’t know who he is anyway.

Doomed to fail.
personally, the music would make me switch it off!
 




jcdenton08

Joel Veltman Fan Club
NSC Patron
Oct 17, 2008
15,654
Surely that very argument is exactly why the movie bombed. they needed to convince people go to and see it because they’d enjoy it, despite it being about Robbie Williams. If you’re writing off whole groups of people who don’t like him already, a not small percentage, you’re f***ed
 






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