Total revenues this season.

[upthealbion1970]

Well we got 20m over 5 years from American Express for the naming of the stadium

Not sure it was as much as £20m but the money from the naming rights all went to AITC

 

[Springal]

Adidas would want a bigger slice of the kit proceeds though, so the Albion would make less money from shirt sales.

And Adidas is shit template kits anyway. Absolute rubbish. Derby have just dropped them for KAPPA...!