£249 this season for existing card holders. Good for Dean Hoyle. And it worked - 24K average attendance last season, virtual sell outs. But remember Hudds have dozens of clubs within a few miles of their area, had previously got by on 12-14K attendances for years, fight with Rugby League for attention and have little room for manoeuvre price wise. Very different to Albion or Fulham.
Plus it's a small conurbation, compared to the (affluent) might of the Brighton south coast area.