And yet when you consider how good they are at Football, Cricket, Tennis, Golf, Motor Sport or any other global sport it becomes clearer that their success is at the expense of practically every other sport. It's an interesting choice to have made. If you live over there and don't like Rugby it must be hell.
I know a girl who lives in NZ and she doesn't like rugby. But, she loves living there. I get regular updates and I have to say it does seem a lovely, and easy, country to live in. Far from hell.