At the same time - if that was the real kit, it would've then backfired as they'd sell about 4 shirts. I wonder if some fans will still have a bad taste about PP when the real designs and released, and still chose to abstain.
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[Football] Huddersfield kit
- Thread starter gripper stebson
- Start date
At the same time - if that was the real kit, it would've then backfired as they'd sell about 4 shirts. I wonder if some fans will still have a bad taste about PP when the real designs and released, and still chose to abstain.
Billy the Fish
Technocrat
It's obviously just a joke though, it was never going to be the real kit. PP have probably appealed to their target market enough to make it worth while. The type of people who buy kits will still buy the real kit regardless.
Nobody else really matters in this situation, all the people moaning will forget about it by next week and PP will already be thinking of their next marketing stunt.
stewart_weir
Well-known member
- Mar 19, 2017
- 1,029
Huds now DOOMED to forever having the piss taken out of them with sash pic comments from now until eternity
Nigella's Cream Pie
Fingerlickin good
At least the shorts aren't blue and white stripes
Shooting Star
Well-known member
I don’t understand why people think it’s a joke. They played in the kit in a friendly last night and have been contacted by the FA for potential breach of the rules.
It's not a joke, as such. It's a marketing stunt. That's what Paddy Power do.
They've produced a handful of shirts with an intentionally OTT design which specific FA rules don't allow.
Huddersfield and Umbro obviously in on it. God knows why they'd agree to it.
Expect a real shirt to be unveiled on Saturday.
clapham_gull
Legacy Fan
- Aug 20, 2003
- 25,876
Not a joke, but a disruptive marketing stunt. Huddersfield getting on the back pages etc... for a few weeks.
Clever.....
[tweet]1151804236080005120[/tweet]
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clapham_gull
Legacy Fan
- Aug 20, 2003
- 25,876
There is a theory doing the rounds that Paddy Power are against gambling companies advertising on football shirts and have done this to start a debate.
Or put it another way, Paddy Power want to put across an "ethical image" (which will come in a bit) after they have grabbed your attention.
They are taking the piss out of their own industry.
More twists and turns to come I think. Watch this space.
Or put it another way, Paddy Power want to put across an "ethical image" (which will come in a bit) after they have grabbed your attention.
They are taking the piss out of their own industry.
More twists and turns to come I think. Watch this space.
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mejonaNO12 aka riskit
Well-known member
Confirmed as a fake by Paddy Power.
Huddersfield will in fact have no sponsor on their shirt this season.
Huddersfield will in fact have no sponsor on their shirt this season.
Pretty good punchline, I guess....
[tweet]1152126447345123329[/tweet]
https://twitter.com/htafc/status/1152126447345123329
[tweet]1152126447345123329[/tweet]
https://twitter.com/htafc/status/1152126447345123329
Common as Mook
Not Posh as Fook
- Jul 26, 2004
- 5,642
Paddy Power have pulled a masterstroke here.
- Jun 27, 2012
- 14,612
The real issue is why in a game that is drowning in ££, largely targeted at children is shirt sponsorship so lightly regulated and the ubiquity of gambling embraced. Most clubs on the champ/prem have gambling sponsors
Not this clever stunt.
Not this clever stunt.
I preferred the other one!
Fignon's Ponytail
Well-known member
But are there stripes on the back?
No stripes on the sleeves take it down a couple of marks for me....7.5/10
No stripes on the sleeves take it down a couple of marks for me....7.5/10
surrey jim
Not in Surrey
Paddy Power have pulled a master stroke here. They had a weeks worth of stories in paper [on here alone 7500 people have read this thread] . After all that they will not put their brand on the shirt which would create talking points all season from various fans.
Last thing to do would be auction off the 'sash' shirts and split the money between local Huddersfield charities / gambling anonymous.
Their marketing department are excellent at generating brand awareness / PR.
Last thing to do would be auction off the 'sash' shirts and split the money between local Huddersfield charities / gambling anonymous.
Their marketing department are excellent at generating brand awareness / PR.
dolphins
Well-known member
Whilst I hate the (often oversized) gambling company logos on the shirts (and it does seem to be gambling companies that go for large logos), isn't it one of the key revenue streams for a club? I can't see any company (gambling or otherwise) being a shirt sponsor if it just lurks somewhere in the programme that they perform that role. Thus, the money (which some clubs do depend on) then goes. Maybe the logo size should get dramatically reduced, and sit beneath the badge (for example, on the Brighton training jackets the Amex logo is very small and in this position)?
Having said that, should TB ever decide to take over shirt sponsorship his lizard logo (with no text) could be interesting!
Paddy Power have had a short term win with this publicity stunt, but over the course of the season how many people watching will remember, or would have even known in the first case? Hope it was worth it for them!
Having said that, should TB ever decide to take over shirt sponsorship his lizard logo (with no text) could be interesting!
Paddy Power have had a short term win with this publicity stunt, but over the course of the season how many people watching will remember, or would have even known in the first case? Hope it was worth it for them!
